our story

It is simple, really.

Strengthening the skillsets of those who fundraise
will increase their ability to raise money for their cause
which will benefit the communities in which we live, work and play.

The New School of Fundraising has been created to be in service to anyone who wants to join us in making the world a better place. We aim to support fundraisers, to build their capacity and also nurture their selfless commitment to driving change.


We believe that fundraising training should be available to anyone who would benefit from it and strive to keep our training accessible. We look forward to sharing our love of the craft with everyone who comes through our School.

meet our founder
my name is rowena, and i'm so happy you're here.

I was introduced to the world of fundraising in 2002 when one of my family members needed help. Until then I had no idea that there were magical beings, called fundraisers, who raised money in support of our community. I knew that I wanted to be that person and to feel like I made a difference each and every day.


Opening my own fundraising school has been a dream of mine for many years. Covid-19 and the loss of a good friend made me realize that it was now or never. You have to take a leap of faith at times!


My vision for this school is to provide training and support for anyone who is raising money. When developing curriculum for the school I drew from years of front line fundraising as well as my time spent teaching and mentoring. Many people have helped me along the way whether that was participating in a pilot course, reviewing the website or zooming with me to discuss course content. I would not have been able to do it without them – it has truly been a community effort.

  • I am a mother and wife.
  • I am a proud Dunne-za woman who is on my own reconciliation journey.
  • I was born and raised in Prince George, a place I still carry close to my heart.
  • I cry at pretty much everything and laugh at even more.

I look forward to getting to know you too!

about our bee

Did you see our sweet bee and wonder what in the world it has to do with fundraising?


In many cultures, bees are symbols of hard work, community, and mindful service. Bees are highly social creatures, living in groups that focus on teamwork. Each individual humbly goes about its business, pollinating plants and producing abundance not just for its hive, but for all of Earth's creation. And although its aerodynamics don't make sense, don't even try telling a bee it can't fly. It simply does - and so can you.


The hexagon, the building block of the hive, is one of the strongest shapes known in nature. It stems from the industry of the bee, and symbolizes harmony, balance and efficiency.

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