February 21, 2023
10:00 – 11:30am PST
Join us for our first Let’s Talk event of the year, where we will hear from industry leader, Fraser Green! Fraser is currently a Partner at Good Works, a full-service fundraising consultancy specializing in individual giving. Fraser has co-authored two seminal books on legacy giving: ‘Iceberg Philanthropy’ and ‘You Can’t Take It With You’.
“Unless you’ve been living on another planet for the last decade or so, you’re no doubt aware that legacy giving (also known as gifts in wills or charitable bequests) is the biggest source of revenue for most charities in Canada these days.” – Fraser Green
Fraser will help to demystify legacy giving and give you practical advice on how to either start a legacy giving program or grow one. A legacy giving program can build a substantial revenue stream for your organization. The time to invest in your future is here!
We will leave plenty of time for questions from our attendees so come prepared to share, ask or just listen.
This event is held over Zoom and will not be recorded. Tickets are non-refundable.
FRASER GREEN– Chief Strategist & Smartypants – Good Works
Fraser is a Principal at Good Works, one of Canada’s leading fundraising consulting agencies. At Good Works, Fraser’s focus is on legacy gift marketing strategy, donor research and, well, storytelling!
Fraser is the co-author of ‘Iceberg Philanthropy’ and ‘You Can’t Take It With You – The Art and Science of Legacy Fundraising’ and the author of ‘3D Philanthropy’.
LinkedIn: Fraser Green